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Rufat Ismayil



Rufat Ismayil (b. 1981 in Baku Azerbaijan) is the Creative Director and Founder of AFFFAIR. He is involved in the Collection Design and leads the innovative and creative lab of the garment production line.



As a teenager he started modeling for fashion houses, which brought him the title of Best Model of Azerbaijan in the year 2000. He continued working as a model for major names such as Paco Rabanne and Valentine Yudashkin. Soon his passion for fashion shifted from modeling to creating his own brand.



He decided to move to Istanbul to pursue the launch of his own label. That has been the beginning of AFFFAIR as it is now. Rufat is involved in all the areas of establishing a collection. From design and creative direction, to being in charge of the textiles and garment production factory.